Tag: NFL
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Wicket’s Innovative Advancements in Facial Authentication for Sports Technology
Wicket, a sports tech company founded in 2021, has rapidly expanded its facial authentication technology, now serving 70 clients across various sectors. In 2024, the company marked significant achievements, including global deployments at the Australian Open and partnerships with the NFL and University of Florida athletics. Chief Operating Officer Jeff Boehm noted the company’s explosive…
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Cosm: Revolutionizing Sports Viewing Through Immersive Technology
Cosm is an innovative company in immersive sports technology, launching venues in 2024 and raising $250 million at a valuation over $1 billion. It focuses on a concept termed “shared reality” that combines immersive technology and live sports viewing. The company plans to expand further with ten more locations in discussion and is committed to…
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New York Giants Consider Minority Stake Sale Amid NFL Regulation Changes
The New York Giants announced their exploration of selling a minority stake in the franchise, engaging Moelis & Company for this process. Recent NFL regulations allow for private equity investment in teams, with several franchises already taking action. Notably, Eli Manning has expressed interest in ownership, although he has not had discussions with the current…
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Michigan Companies Shine with Creative Super Bowl Ads
The recent Super Bowl featured advertisements from Michigan-related companies such as Little Caesars, Rocket Mortgage, and Stellantis, with varied comedic and serious themes. Notable commercials included Eugene Levy’s for Crazy Puffs, Harrison Ford’s humorous Jeep spot, and Ram’s lighthearted depiction involving Glen Powell. Economic pressures have led to a shift in marketing strategies as brands…