Tag: DIGIDAY +
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Examining Media Companies’ Ventures into Social Platforms Amid BuzzFeed’s Plans
This article explores the history of media companies’ attempts to create social media platforms, focusing on BuzzFeed’s new initiative. Efforts by media firms have largely been limited and unsuccessful. Additionally, the briefing highlights the rise of independent media, a TikTok outage’s impact on U.K. content creators, and strategies in podcasting to enhance audience engagement. This…