Tag: BAYES BUSINESS SCHOOL
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The Importance of Strategic Timing in Product Launch Success
Strategic timing is pivotal in launching new products, influencing market success. Research highlights four key timing scenarios: synergistic, flexible, inflexible, and antagonistic. Effective alignment with stakeholder expectations enhances market acceptance, as shown by recent successful launches, contrasting earlier failures like Google Glass. Understanding timing principles can help businesses mitigate risk and improve success rates. The…