Plantiga is a Vancouver-based sports tech company that has developed advanced insole sensors to capture critical athletic data. Founded in 2014, the company focuses on supporting rehabilitation and load management for athletes, with partnerships across major sports leagues. It is also dedicated to improving women’s sports through its innovative data collection efforts.
Plantiga, an innovative sports tech company founded in 2014 and headquartered in Vancouver, specializes in instrumented insole sensors that collect critical data on athletic movements. By capturing metrics such as ground contact times, forces, and asymmetries, these insoles aim to enhance rehabilitation and load management for athletes. According to founder and CEO Quin Sandler, the goal is to effectively create a force plate under each foot, providing invaluable insights for performance assessment and injury prevention.
With approval for in-game use by professional leagues such as the NBA and FIFA, Plantiga is carving out its niche in two primary areas: supporting athletes’ return to play and deploying their technology across entire teams. The company has garnered partnerships with notable organizations, including the NBA, NBC Comcast, and the University of Connecticut, alongside investments from notable figures like Olympian Andre de Grasse.
Additionally, Plantiga is focusing on advancing data collection in women’s sports. By participating in initiatives like the NBA Launchpad and collaborating with elite women’s basketball teams, Plantiga aims to address the underfunding and understudied nature of women’s athletics. As NBA Vice President Tom Ryan noted, the technology has the potential to reduce injuries significantly in women’s basketball.
Matt Jordan, Chief Scientific Officer at Plantiga, emphasizes the company’s mission to democratize biomechanics and make these insights accessible to everyone. This approach fosters a deeper understanding of personal performance and the broader implications for health and sports. Moreover, Plantiga has maintained a stable core team, a notable achievement for early-stage tech startups.
In summary, Plantiga is leading the way in sports technology through its innovative insole sensors that enhance performance analysis and rehabilitation for athletes. With a commitment to advancing data utilization in both men’s and women’s sports, the company is making significant strides in injury prevention and performance optimization. By focusing on democratizing biomechanics, Plantiga aims to empower athletes and sports institutions globally.
Original Source: www.sportsbusinessjournal.com
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